Marketing Strategy - Trends for 2019
7 February 2019
Encouraging your audience to share the experiences that they had with your brand is a very effective way to collect valuable insight regarding the brand experience as a whole, whilst boosting the relationship with the customer. We are all watching the rise of artificial intelligence (AI) in marketing and how it affects clients’ relationships with consumers. As a company that focuses on bringing out emotional connections through physical environments, we’ll see AI play an even bigger role for brands as they look to personalise and automate more digital and traditional communications.